Haikus
Bite-sized poetry that locks key concepts with rhythm and brevity.
EdTech
PrepZap AI Case Study
EdTech · AI
PrepZap is a live learning product from 27Two Creative LLP in Gurugram. Students generate unlimited humanities and commerce practice — haikus, memes, flashcards, and quizzes — aligned to CBSE / NCERT and useful for CUET, using cognitive science instead of another PDF dump.
- Haikus
- Memes
- Flashcards
- MCQs
prepzap.in
4 formats
Haikus, memes, flashcards, MCQs
CBSE + CUET
NCERT-aligned school and entrance prep
On demand
Create as much content as you need
1 year
Subscription window from purchase
The Challenge
Students in humanities, commerce, and the arts were stuck with dense textbooks and finite question banks. Physics, chemistry, and maths already have plenty of gurus. What they needed were learning aids that actually stay in memory — and a product that never runs out of practice because the content is generated, not rationed.
Our Solution
Apzzo built PrepZap — AI haikus, memes, flashcards, and MCQs that make CBSE and CUET content stick
- Haikus
- Memes
- Flashcards
- MCQs
- Create on demand
- Notebook
Key Features
Memes
Visual humour that boosts retention through emotion and readability.
Flashcards
Quick review drills based on spaced repetition and retrieval practice.
MCQs
Quizzes to test yourself and turn the same material into a challenge.
Create on demand
A generate control on each aid produces more content instead of rationing a fixed bank.
Notebook
Save what you like and revisit it — repetition designed by the student, not a timer they ignore.
Product screens
Interface work from the live PrepZap product — the same screens customers use.
prepzap.in
“PrepZap is rooted in real cognitive science. We use proven ideas from education psychology to help content stick better, faster, longer.”
PrepZap
What learners say on PrepZap
“PrepZap has made me fearless about any test or exam. I know I have access to the right content in my pocket to win anywhere. Love the creative learning aids in the content.”
“Whatever I found too boring to learn and remember is now with me in an interesting, creative version of it. It is like someone took vanilla cake and covered it with a whole lot of delicious icing.”
“Whenever I want more content, it is always there for me to take. It never finishes. I decide how much content I see, not some limited-view website.”
How we built it
01
Phase 1: Four formats, not one more notes app
The product is the formats. Haikus lock concepts with rhythm and brevity. Memes use humour so the memory trace is emotional. Flashcards run spaced repetition and retrieval practice. MCQs turn the same content into a challenge. Each aid has a create control so a student can generate as much as they need instead of scrolling a finite PDF.
- Haikus for compressed recall
- Memes for emotion-backed retention
- Flashcards and MCQs for drill and testing
02
Phase 2: Science as the product brief
PrepZap’s own site is the spec. Multiple intelligences (Gardner) means rhythm, humour, repetition, and logic all get a format. Dual coding pairs text with associations. Microlearning keeps chunks small. A notebook saves what a learner likes so repetition is on their terms. We built generation and save/revisit around that model rather than bolting AI onto a question dump.
- Generate-on-demand instead of a capped content library
- Notebook to save and revisit favourite aids
- MCQs as the current way to check progress
03
Phase 3: CBSE now, CUET in the same library
School subjects follow CBSE with an NCERT-shaped format. That overlap is why CUET aspirants can use the same product. The platform stays out of PCM on purpose — those subjects already have crowded markets — and concentrates on humanities, commerce, and arts, with room to add classes when students ask.
- CBSE / NCERT alignment for Class 12
- CUET overlap without a second product
- Humanities, commerce, and arts first
04
Phase 4: Trial, annual plans, school-ready privacy
Registration unlocks a free trial pack after profile completion. Purchases last a year, so the advice on the FAQ is to subscribe early in the session. Content stays with the student for now; partner schools will later be able to receive work for class discussion. The web app is designed for a big screen and still usable on a phone browser.
- Free trial pack on signup
- One-year subscription window
- Responsive web app, no native store listing required
Technology
Generative AIAI layerSpaced repetitionCapabilityWeb appDevice supportSubscription billingCapability
Business Value
- Shipped a live product at prepzap.in with haikus, memes, flashcards, and MCQs as first-class learning aids.
- Rooted generation in cognitive science the site actually explains: multiple intelligences, dual coding, emotion, microlearning, and repetition.
- Let subscribers hit create and receive more content each time — practice that does not run out.
- Aligned school subjects to CBSE / NCERT so the same aids help CUET aspirants.
- Launched with a free trial pack on registration and annual subscriptions, from 27Two Creative LLP in Gurugram.
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